A human approach
The company grew out of conversations, not advertising. We meet every owner personally — and that is how it stays.
About — the group's story
From one phone to our own system.
Trebinje · 42°42′ N · 18°20′ EScroll
01The problem
For a long time, renting accommodation in Bosnia and Herzegovina worked the same way: a guest finds a phone number, calls the owner and asks whether the flat is free. If it isn't, they call the next one.
Owners chose between running everything themselves over the phone and relying on foreign platforms that take high commissions and don't know the local market.
There was no local solution that was simple for the guest, fair to the owner and made for our market. TrebiGroup was founded to change that.
02Our story
Seven steps from the first listing to a group.
Each step grew out of the one before — and out of conversations with owners who told us what they really needed.
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01
The launch
It all began with the Trebistan platform and a simple goal: to make finding and renting a flat in Trebinje easy, without owners paying commission. The first campaign was just as simple — the first 20 owners to get in touch would get a free listing.
Result20 places filled in 30 days
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02
Growth through conversation
Instead of ads and flyers, we found apartment owners and called them personally, one by one. In a conversation an owner can ask any question and really understand what they are getting. That approach proved to be one of the best decisions in the company's history, and it is still the foundation of our relationship with clients.
ResultSteady growth of the base in Trebinje
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03
Expansion
The commission-free model proved itself in Trebinje, so we took it to the most popular destinations in the country. We launched local platforms for Sarajevo, Banja Luka, Jahorina and Bjelašnica and repeated the same approach in every city: a personal call, a clear explanation, no commission.
Result200+ new active clients
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04
Technology
The more we talked to clients, the clearer it became that owners didn't just need a listing — they needed a tool for the whole job. That is how TrebiStay came about: bookings, the calendar, guests, prices, costs and income in one place, with iCal sync to every other platform.
ResultThe end of "call and ask" — accurate availability
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05
Buying and selling
We saw the same problem in the sales market: an owner who wants to sell a property usually has to go through an agency and pay a commission. We launched TvojeNekretnine, where owners list and sell directly, and agencies get another channel for new clients and enquiries.
ResultCommission-free sales across BiH
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06
Bringing it together
Those conversations led to the next big step. Instead of several separate city platforms, owners wanted one strong platform with the lowest commission in the region. That is how the idea of Najmio was born — a central platform for short-term rentals across the whole country, on the TrebiStay system from day one.
ResultA flat 10% per completed booking
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07
The next level
Today we are refining everything we have built: a new Trebistan, the launch of Najmio and the further development of TvojeNekretnine, with TrebiStay as a standalone system for hotels, hostels and restaurants. And we keep looking for the next problem we can solve in renting, selling, buying and travel.
StatusIn progress
03Where we are today
300+
Listings and properties in the network
60+
Active properties on Trebistan
200+
Owners gained through expansion to other cities
20
First owners in the first 30 days
Today Trebistan covers roughly one in every twelve accommodation properties in Trebinje.
04Mission
A simpler, more transparent and more direct property market.
Simpler
One partner for a property's whole journey, instead of ten separate arrangements.
More transparent
Clear terms and clear reports. At any moment the owner knows what is happening with their property and their money.
More direct
Fewer middlemen between the people who rent, buy and sell.
05Values
Five things that don't change.
As we grow, the scale of the work changes — this stays the same.
We use it first
TrebiStay grew out of our own needs and those of our clients. We use it every day in our own business before we offer it to anyone else.
Fair terms
Clear prices, no hidden costs. On Najmio, the same commission for everyone and rankings that cannot be bought.
Local knowledge
We know the cities, the people and the habits of the market we work in — something foreign platforms cannot offer.
Constant improvement
We are always looking for the next thing we can offer and the next problem we can solve.
06Vision
City by city, across BiH and the region.
To become the leading local technology group for real estate and tourism in the Western Balkans — with the same system, the same standard and people on the ground. We enter a new city only when we can guarantee the quality owners expect from us.
- TrebinjeToday
- Bosnia and HerzegovinaNext
- Montenegro · Serbia · CroatiaLong term
The TrebiGroup networkExpansion plan
07Careers
We are growing, and looking for people who want to build something serious, here.